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Execute exceptional marketing without the hassle of hiring an internal team or expensive agency

Gameplan replaces the tired and costly ways to establish a successful marketing program with an entire team, repeatable systems, and AI tools—starting at $1,000/mo.

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THE TIMELESS PROBLEM

Marketing is crucial for growth, but the traditional options to start and scale these efforts are rigid and expensive

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$0k+
Salaries & Benefits

This is the typical annual cost of an in-house marketing team before expenditure on vendor products and services.

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Avg. Team Size

Marketing leaders need a team that can perform tasks from over a dozen common marketing disciplines.

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Months

Recruiting and onboarding marketing teams can take a long time—in that time, you're missing out on marketing opportunities.

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Months

How long a traditional agency typically takes to build a brand strategy, messaging, and visuals, and articulate it back to you.

$0k+
Brand Workshop

The typical fee charged by a traditional agency to create a brand strategy, messaging, and visuals.

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Months

Clients typically sign a contract lasting several months to a year when engaging with a traditional marketing agency.

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And this is before you start tackling your marketing tech stack costs
TRY A NEW WAY

Get a Fractional CMO, marketing team, and tech-accelerated processes in an affordable monthly subscription

Base Plan

Essential services every business needs to establish its brand, drive awareness, and generate leads.

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Marketing Leader
A Fractional CMO quarter-backs your engagement, optimizing and aligning your strategy and execution, and providing invaluable advice.
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Project Management
Our detail-orientated team coordinate timelines, resources, and deliverables to ensure alignment with your business objectives.
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Lead-Generation
Experienced campaign directors design and run multi-faceted lead-gen activities to add qualified leads to your sales funnel.
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Graphic Design
Our creatives produce on-brand visuals that communicate your values, align with buyer use cases, and communicate core messages.
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Social Media
Our team develops and implements strategies to engage audiences, grow brand presence, and drive traffic through social platforms.
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Managed HubSpot
Our Revenue Ops pros deploy and optimize HubSpot CRM and automate workflows to streamline processes and optimize marketing efforts.

+ Flexible add-ons

Enhance your subscription with services that increase visibility and scale your growth.

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SEO
Our team optimizes website content, directory listings, backlinks, and more to improve your website's visibility and drive organic traffic.
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PPC Ads
Our skilled ad pros research and develop campaigns to reach your target buyers through Google, social media, and display ad networks.
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App Design
Certified UX/UI pros provide guidance on intuitive app screens that enhance user experience, shorten time to value, and support business goals.
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Affiliate Marketing
Our experts develop a program and leverage purpose-built tools to drive buyer traffic and conversions from influencers and advertisers.
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Joint GTM Programs
Our skilled team can work with you and your partners to craft joint value propositions, marketing plans, and sales enablement.
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Web Apps
Our experienced app pros build and maintain marketplaces, directories, and web tools to acquire users and support your growth goals.
Got questions? Click here
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THE GAMEPLAN APP

A purpose-built marketing co-pilot

Our AI-backed app accelerates tasks, learns your business, and helps articulate your strategy, visual identity, and marketing plan fast—all without the usual blah AI responses.

WHO WE HELP

Calling all CEOs, CROs, and Startups

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CEOs & CROs
An experienced marketing leader costs $150k+ annually. We'll operate like employees but without the headache of recruiting, training, and overheads. Our focus is on creating a marketing plan for growth and bringing the talent to deliver it.
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Startups
Launching your new venture's marketing program can be daunting. Our team gives you the instant enterprise-level marketing experience to make your branding, website, and content stand out from the competition and drive growth.
HOW IT WORKS

Our phased approach makes it simple to get started and begin actively marketing fast

01.
Assess

We evaluate your current position, goals, and share our findings and recommendations.

02.
Strategy

We build a marketing plan around your goals and establish realistic priorities and tactics.

03.
Execute

We assemble a multi-discipline team to build and execute each component of the plan.

04.
Review

We report on our progress and make recommendations on areas where to adapt the plan.

TRY GAMEPLAN FOR
CEOs/CROs
Comprehensive marketing services, including strategic leadership, to drive revenue and optimize operations. Discover More
TRY GAMEPLAN FOR
Startups
An all-in-one solution for brand building and growth, offering expert resources for market entry and expansion. Discover More
  • Our marketing ROI has increased significantly since adding Gameplan to our team.
    Adam Hutchinson
    Founder | CannaSpyglass
  • Gameplan's advice and research have been invaluable to moving our initiatives forward.
    Meg Appelgate
    CEO | Unsilenced
  • Incredible! We got a custom brand strategy, identity, and website in just 3 weeks.
    Deon Van Vuuren
    Founder | PitGuys

Got questions?

How does Gameplan work?

At its heart, Gameplan is a tech-enabled Fractional Chief Marketing officer (CMO) service. However, behind this also sits a seasoned marketing team ready to jump into action to help execute the marketing strategy and tactics that we create with you. Unlike many brand & marketing agencies, we aim to bring significant expertise to the table without the hefty price tag (e.g., $100k workshops). By utilizing templated solutions and proven knowledge, we ensure you can focus on day-to-day operations while easily managing the strategies we develop for you.

Should a startup use an agency?

Absolutely! During the startup phase of any business, spending time on brand messaging, brand identity, buyer persona development, and competitor analysis can greatly benefit your business. Marketing partners, like Gameplan, provide access to expert knowledge and resources that can help startups grow and reach their business goals.

What is startup marketing?

Simply put, startup marketing is a unique form of marketing that focuses on growth and user acquisition. It often involves a mix of traditional marketing strategies and growth hacking techniques to ensure you see the early growth needed to sustain the business.

Will you work with my other providers?

Absolutely. Our customers come to us at different times in their growth journey, and this means that some businesses have people in-house and many have picked up trusted partners along the way. It can take a lot of people to pull off a project, so collaboration is expected.

What platforms do you work with?

We are primarily HubSpot-focused, as it is a phenomenal base platform containing a full Customer Relationship Management (CRM) toolset, a Content Management System (CMS) for hosting your website and blog, straightforward email marketing tools, and service tickets all in one place. HubSpot also provides a modular way to ramp up the tools you use in different areas of your business. We also work with Shopify for online stores, WordPress, Mailchimp, and other behind-the-scenes tools to manage social media, SEO, create graphics, and other aspects of a marketing strategy.

What if I don't know what I need?

Let's talk. Seeking third-party assistance often arises due to conflicting priorities and timelines. The most effective approach is openly discussing your concerns and determining the next steps together.