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Our predictable plans & pricing

Simple, cost-efficient, and scalable.

Illustration of money being saved in a money jar.

Everyone has to start somewhere...

At Gameplan, everyone starts at the same place. Our Base plan includes the essential marketing services to establish a brand, drive awareness, and generate leads.

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Base

$2k/mo.

  • 4 hrs/mo. Fractional CMO Time
  • Shared Marketing Coordinator
  • 1 Active Lead-Generation Campaign/mo.
  • Unlimited Graphic Design Requests
  • Up to 10 Social Media Posts/mo.
  • Managed Website & CRM
Get Started

 

Expand into new areas as needed

Add-ons are a flexible way to enhance your Base Plan with valuable services that increase visibility and scale your growth.

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videos
Social Media Videos
Our team will add simple, branded, short-form videos to enhance your social media content calendar.
campaigns
Active Campaigns
We'll design and execute an additional lead-generation campaign to generate qualified leads for your business.
posts
Social Posts
Our team will increase the number of monthly posts to increase your brand visibility across all platforms.
dilligence
SEO
Our team optimizes website content, directory listings, backlinks, and more to improve your website's visibility and drive organic traffic.
achievement
Copywriting
We develop optimized content for websites, blogs, press releases, ebooks, and other marketing materials that are clear and concise.
efficiency
PPC Ads
Our skilled ad pros research and develop campaigns to reach your target buyers through Google, social media, and display ad networks.
MR
Market Research
Our team conducts research to help you better understand your target buyers, product-market fit, go-to-market channels, and trends.
community
Affiliate Marketing
Our experts develop a program and leverage purpose-built tools to drive buyer traffic and conversions from influencers and advertisers.
relationships
Joint GTM Programs
Our skilled team can work with you and your partners to craft joint value propositions, marketing plans, and sales enablement.
service
App Design
Certified UX/UI pros provide guidance on intuitive app screens that enhance user experience, shorten time to value, and support business goals.
autonomy
Web Apps
Our experienced app pros build and maintain marketplaces, directories, and web tools to acquire users and support your growth goals.
agility
Advisory
Need more Fractional CMO time, want to discuss a new business idea, or see how new tools could fit into your tech stack? We're on hand to help.
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FAQs

What does the Fractional CMO time include?

Fractional CMO time is used for strategic marketing guidance, reviewing and optimizing campaigns, consulting on branding, or other executive-level marketing tasks your business needs.

Can I roll over unused Fractional CMO time to the next month?

No, Fractional CMO time does not roll over to the next month.

What is an Active Lead-Generation Campaign, and how does it work?

An Active Lead-Generation Campaign involves generating qualified leads for your business. Each month, we'll set up, run, and manage one campaign using a combination of tactics such as paid ads, email campaigns, or content marketing. Some campaigns provide a better return running for longer periods, like 90 days.

What are the limitations of Unlimited Graphic Design?

Unlimited Graphic Design allows you to request as many designs as you need, but it's subject to designer availability. Our design team will work sequentially on requests, delivering high-quality work as quickly as possible.

How many social media platforms are included in the 10 posts per month?

We are primarily HubSpot-focused, as it is a phenomenal base platform containing a full Customer Relationship Management (CRM) toolset, a Content Management System (CMS) for hosting your website and blog, straightforward email marketing tools, and service tickets all in one place. HubSpot also provides a modular way to ramp up the tools you use in different areas of your business. We also work with Shopify for online stores, WordPress, Mailchimp, and other behind-the-scenes tools to manage social media, SEO, create graphics, and other aspects of a marketing strategy.

Can I choose which social media platforms to focus on for posts and engagement?

Yes, you can choose (and we'll advise on) the social media platforms that align best with your business goals, and we’ll tailor the content and engagement strategies accordingly.

What does the Managed Website & CRM entail?

A Managed Website & CRM means we will handle the ongoing maintenance, updates, and optimization of your website and CRM system to a basic level, ensuring they function smoothly and effectively support your business operations. For more advanced or custom deployments, additional management fees may apply.

How are the monthly marketing activities managed and delivered?

You'll have a dedicated Marketing Director as your primary point of contact who will coordinate with our wider team to ensure each marketing tactic is executed effectively.

Can I upgrade or downgrade my plan if my business needs change?

Yes, while the Base Plan is fixed, you can upgrade or downgrade add-ons to your Base Plan at any time. We recommend discussing your evolving needs with your Marketing Director to ensure your plan best fits your business goals.