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Gameplan

When your marketing to-dos outgrow your team

Your managed marketing team, powered by AI

AI does the work. Real people who control it own the outcome. Brand, website, awareness, and collateral — built and run for you, without the agency overhead.

Free snapshot, no commitment · Pay-as-you-go or monthly · Cancel any time

Invictus CollectiveProxaBiltongWinedogRentbyVEROEltekCaribou Property HoldingsCharing Cross StrategiesPitGuysDoak WalkerGBMMMSS74Unsilenced

AI speed, human control

The AI does the work. Real people own it

AI drafts, designs, and builds it; we shape and check it. Agency-quality work, minus the agency timeline.

Most AI tools hand you the controls and wish you luck. We don't. The AI gives you agency-level output at a fraction of the cost — and a real operator stands behind every piece of it.

The AI does

The volume and the speed

  • Drafts the copy — pages, posts, emails, ad variants
  • Designs the graphics and builds your website
  • Ships fast — most changes live within 48 hours
  • Works around the clock, for a fraction of agency cost

Your Gameplan team does

The judgment and the accountability

  • Set the strategy — your message, your buyers, what to say
  • Review every output before it ever reaches you
  • Decide what's good enough — and what gets redone
  • Own the result, and answer the phone when you call

With an AI tool, you're still the marketer. With us, there's a real person who owns the result — and answers the phone.

How we think about marketing

Start at the center. Build outward

Most marketing fails because the foundation is shaky. We start with brand, anchor it with a website, and expand from there.

Brand
Collateral Awareness Website
Brand

Messaging, ICP, tone of voice. Gets tightened first — every word on your website flows from here.

Website

Your anchor. AI-built, lightning fast, AI search ready, buyer persona tested, fully managed.

Awareness

Content strategy and creation — plus social media, email, and paid ads. We show you the path, then get you there.

Collateral

Decks, one-pagers, brochures, explainer videos. Arm your sales team with the assets they need.

The cornerstone

Your website. The hub everything points to

A great website makes everything else work harder. We build yours with AI, optimize it relentlessly, and run it for you — so you can focus on your business, not your website.

S74 website designed and built by Gameplan
95+ PSI score
Built for AI search
Hosted & managed
Unlimited updates
Your analytics data
AI persona testing
Add new pages
Cancel any time

More of our work

Mahjong Standard website designed and built by Gameplan
Caribou website designed and built by Gameplan
VERO website designed and built by Gameplan
Charing Cross Strategies website designed by Gameplan
PitGuys website designed and built by Gameplan
Winedog website designed by Gameplan
Doak Walker website designed by Gameplan
Biltong marketing work delivered by Gameplan
MM website designed by Gameplan
Solve IoT scheduling interface built by Gameplan
CannaSpyglass website designed and built by Gameplan

How it works

How the work actually gets done

Gameplan isn't a one-off project — it's a marketing team on a monthly fee. After a short build, you settle into a simple rhythm that repeats every week: tell us what you need, we produce it, you approve, it ships.

The weekly rhythm · once you're live

1

Tell us what you need

A new page, a campaign, a fix, a fresh batch of posts — one brief, one team. No juggling freelancers or tools.

2

We produce it — fast

AI drafts, designs, and builds it; we shape and check it. Agency-quality work, minus the agency timeline.

3

You approve

Nothing goes live until you've seen it. You direct, we move — every change runs through us first.

4

Live in ~48 hours

Published, measured, and managed. Then the loop begins again — every week you keep marketing.

First, the one-time setup

Getting you live

Most sites live in ~3 weeks

Snapshot

We start with your free visibility snapshot — a read on exactly what your buyers see across AI, search, your site, and your brand, with the highest-impact fixes prioritised. No cost, no commitment.

Brand first

We start by reviewing your messaging — who you're for, what you say, and how you say it. Every word on your site needs to land before we write it.

AI-powered build

We use AI to design and build your site — fast, 95+ PageSpeed, AI search ready. Then we create buyer personas to stress-test your messaging before it goes live. The AI does the work; we decide if the result is good enough.

Live and managed

We connect your analytics, launch, and manage everything from that point. Changes are deliberate — you direct, we move fast. Most updates are live within 48 hours. Every change goes through us first.

Not ready to talk?

Start with a free visibility snapshot

How your site shows up in AI search and on Google, what buyers actually see — and the handful of fixes that matter most. Free, no commitment.

Get your free snapshot

In their words

What our clients say

"Gameplan transformed a vision into a fully realized brand. They listened, gave insights, and executed."

Andrea Miles

Andrea Miles

Founder · Charing Cross Strategies

"Gameplan are smart, professional, and deliver flawless execution — I highly recommend them!"

Rose Alvarez

Rose Alvarez

CCO · CannaSpyglass

"Darren took on our website project at the last minute. It came out perfect!"

Katy Silvers

Katy Silvers

CEO · Biruk Silvers Foundation

"Gameplan is a great partner that handles marketing, branding, and lead generation. Highly recommend!"

David Flynn

David Flynn

Founder · Automatic

"We went from a name to a brand strategy, visual identity, and operating website in 3 weeks. Wow!"

Deon Van Vuuren

Deon Van Vuuren

Founder · PitGuys

"Gameplan's advice, research, and execution have been invaluable to moving our initiatives forward."

Meg Appelgate

Meg Appelgate

CEO · Unsilenced

What comes next

More services, when you're ready

Once your website is live, we build out the outer rings — awareness to drive traffic, and collateral to arm your sales team.

Ring 2 — Awareness

Drive traffic to your site

Content strategyContent creationSocial mediaEmail marketingPaid ads
VERO awareness content
VERO PMS integration

Ring 3 — Collateral

Arm your sales team

Sales decksOne-pagersFlyersBusiness cardsVideo
VERO pitch deck designed by Gameplan
VERO business card designed by Gameplan
VERO one-pager sales collateral designed by Gameplan
VERO tent card designed by Gameplan

Get started

Ready to get your marketing done?

Gameplan is a service-led engagement. Talk to us about your marketing needs and what you're trying to achieve.